Description of Session
Connecting with Sara (CwS) is an initiative to track and engage with Population Service International’s (PSI) target audience (referred to as ‘Sara’) through her mobile phone. To date, PSI’s engagement with Sara has been limited to home visits, doctors’ visits, and mass media. PSI has piloted mobile phone outreach in the past but is now looking to scale, taking advantage of Sara’s mobile phone access to meet her health needs. Connecting with Sara helps PSI to link clients to health services and products, provide access to information about these services, and better understand health care from the client’s perspective. Under the CwS initiative, PSI built a mobile app linked to DHIS2 for community health workers to refer, track, and follow up with Sara as she receives health services. As of January 2019, the Connecting with Sara app is live in Tanzania, Zimbabwe, Nepal, and Mozambique, with over 150,000 referrals redeemed for family planning services, and over 90,000 clients who have signed up for further mobile engagement. To date, CwS has focused on improving linkages to care for demand generation programs. As PSI learns from the development of the platform, there will be important lessons to be shared with the global DHIS2 community to contribute to the core development of DHIS2 as a platform for linking clients to care.